Tower Magazine of Student Journalism
Branding for Tower Magazine, a student journalism publication at the University of Birmingham, which seeks to support longer-form investigative and narrative journalism within the university’s academic community.
The project encompassed logo design, branding guidelines, and brand execution.
The magazine’s name derives from Muirhead Tower, a prominent campus building completed in 1969 and designed by Philip Dowson of Arup Associates. The font selected for the logo, Bulevar, is suitably towering in style, with its sharp edges, aptly reflecting the brutalist style of the tower. The stacked strapline further pays homage to the iconic high-rise structure.
